Portfolio

As part of an ongoing comedic series for Mifal HaPais, this TV spot stars beloved Israeli actor Amos Tamam in a light, humorous scene set in a casual café. Just like in the other episodes, the premise is simple: a familiar public figure finds themselves in a seemingly ordinary situation, only to be surprised with an out-of-place proposal that delivers the campaign's quirky punchline. The production was intentionally fast and efficient. With a compact team and a clear creative format, we captured the entire scene on location in just a few hours. The campaign’s consistency in tone and visual style allowed us to deliver this new spot with a short turnaround—ideal for keeping the momentum of the series going while maintaining viewer engagement. This kind of repeatable format, anchored by celebrity appearances and comic timing, is perfect for long-term branded campaigns that balance recognition with flexibility.

This fast-paced TV spot features one of Israel's most iconic bands, Hadag Nahash, in a lighthearted and memorable collaboration with Mifal HaPais. The goal was to create a fun, relatable, high-quality commercial under a tight deadline, without compromising on creativity or execution. We joined the band at their rehearsal space and executed the full shoot within just a few hours. The team worked quickly and efficiently on location, capturing the essence of the band's personality while integrating the campaign message. The edit began immediately and the final ad was on air just days later—proving that with the right crew and clear creative vision, even tight-turnaround projects can deliver outstanding results. This project showcases our ability to execute fast, flexible productions without sacrificing quality, especially when working with top-tier talent and national campaigns.

This playful ad for Dride takes a humorous jab at cheap and unreliable dash cams, especially the generic imports that promise everything but deliver nothing. The tone is casual and social-first, crafted specifically for platforms like TikTok and Instagram Reels where bold, funny, and relatable content performs best. The production process focused on campaign flexibility. We scripted and filmed multiple versions of the same concept to allow for A/B testing across platforms. With sarcastic voiceover, exaggerated performances, and tight, punchy editing, each version was optimized to grab attention and drive clicks. We also created a wide range of deliverables, each with a slightly different tone or structure, to match different audience segments and campaign goals. This project demonstrates how modular video production can deliver high-impact results across paid media while maintaining a clear and memorable brand identity.

This energetic brand video was produced for Ashstrom Properties to launch Ashstrom Port – a vibrant, design-driven coworking space tailored for freelancers, teams, and startups. Shot in a single day with a full cast of extras, the video brings the space to life with dynamic flow, stylish cinematography, and playful motion titles. The production was carefully planned to deliver long-term value. We filmed an entire day on location, directing real people to create authentic, lifestyle-driven scenes that showcase the versatility of the space. The visual approach was clean and cinematic, aligning with Ashstrom’s premium brand identity. After the shoot, we crafted multiple short-form cuts for ongoing digital marketing use, giving the client a rich toolkit of content for social media, ads, and web use. This type of project is ideal for companies seeking high-quality branded content that works both for initial launches and as part of a long-term marketing strategy.

This fast-paced, funny digital ad for Sidelines showcases the thrill of sports betting through a relatable living room scene with a twist. As friends react to their wins and losses, one smug player shows off his superior earnings—dancing and gloating while dollar signs float above their heads. It’s energetic, fun, and built for shareability. We shot over 30 short-form videos in a single production day, each crafted with a different variation in pacing, casting, or script structure to test creative performance across platforms. This modular approach enabled precise A/B testing and optimized campaign spend. The comedic tone, visual storytelling, and dynamic editing make this video perfect for mobile-first audiences looking for fast, engaging content. This project is a great example of how a high-volume production strategy can fuel performance-driven campaigns without sacrificing creativity.

This product video for Humavox showcases the POD – a wireless charging solution designed specifically for hearing aids. Despite a limited budget, the video achieves a polished, high-end result through our hybrid video production approach, which combines stock footage, live-action filming, and custom motion graphics. Our process included: Creative development and scripting tailored to B2B tech messaging Stock footage curation to enhance narrative without inflating costs Targeted live-action shoots to add realism and product context Infographics and animation to explain wireless charging technology Professional post-production and voiceover for a cohesive finish This workflow is ideal for companies looking to produce affordable, high-quality tech videos, especially in the medical device or wireless charging sectors.

This fast and funny digital ad for PropShop turns ordinary office moments into a betting frenzy. Coworkers are seen gambling on who can land a paper ball in the trash, with fake money flying and competitive stares all around. The spot delivers one clear message. If you're going to bet, do it the right way using the PropShop app. The entire campaign was built in a single shoot day, producing multiple short versions for testing performance across different platforms. With a strong comedic tone, quick pacing, and clean visuals, the video was crafted for social-first audiences looking for short, punchy content. Every version was optimized for A/B testing and campaign flexibility. This production shows how simple concepts, good casting, and sharp editing can create high-performing content for mobile-focused advertising.

This cinematic video was produced for יח דמרי to launch IM Givatayim, a premium residential tower located just minutes from Tel Aviv. The video was designed to reflect the urban energy and dynamic lifestyle of the area, using advanced filming techniques to blur the lines between Givatayim and the heart of Tel Aviv. We filmed across the city with hyperlapse and tilt-shift lenses, capturing movement, rhythm, and skyline transitions that showcase proximity and modern life. The sharp, rhythmic editing creates a smooth flow from frame to frame, giving viewers the sense of moving through the city toward their future home. The narration by renowned Israeli broadcaster Kobi Meidan adds a poetic tone that elevates the storytelling and gives the project emotional depth. This production reflects how cinematic tools and thoughtful storytelling can transform a property launch into a powerful visual experience that sells both the lifestyle and the location.

This cinematic commercial for Humavox tells a playful action story with a serious message. Two robbers break into a museum only to realize their gear has run out of battery at the worst possible moment. What follows is a comic twist of fate, where the security team takes them down effortlessly. The closing message: forgetting to charge can cost you—choose wireless. This high-concept production was designed like a short film, combining narrative storytelling with cinematic visuals, precise art direction, and dynamic editing. The humor is physical and visual, but the brand message is clear and clever. We filmed on location with a full crew, choreographed fight scenes, and built a custom museum setting to bring the world to life. This campaign highlights how premium, story-driven ads can make tech brands stand out, turning utility into entertainment while reinforcing a core product value in a memorable way.

This is a kickstart movie for an awesome dashcam. SUBSCRIBE and/or visit my website www.romangornih.com to see more of my projects!! CONTACT: gornih.roman@gmail.com film by Roman Gornih Cinematographer & Co-Producer: Edden Ram Co-Producer & Client: Yossi Neiman Camera assistant: Johnny Karny Actors: Michael HarPaz & Adam Sheffer Motion Graphics & Effects: Liran Tabib Dride: Duffy Noga Alon MIX & SFX: Eytan Krief

This unconventional recruitment video for Palo Alto Networks flips the script on traditional corporate promos. Instead of repeating the usual clichés, it uses a self-aware and comedic tone to highlight the absurdity of most recruitment videos. The scenes are random, funny, and exaggerated, showing the office culture through humor rather than polished slogans. The concept relies on intentionally vague narration paired with quirky visuals from around the office. It was filmed in a spontaneous, free-flowing style with strong attention to comedic timing and visual variety. The result is a fun, memorable video that entertains while still giving a sense of the company's vibe. This type of content works especially well for companies that want to stand out and attract talent by showing personality, humor, and a break from the typical corporate mold.

Film by Roman Gornih Please Visit my website for more - www.romangornih.com Production, Director & Editor: Roman Gornih Camera: Gal Hamo Lightning: Nico Kita Design and Motion: Liran Tabib Client: Parazero

film by Roman Gornih Producer, Director and Editor: Roman Gornih Script: Erez Avni and Roman Gornih Executive Producer and Location Manager: Adam Frimer Cinematographer: Oran Avivi Camera Assistant: Roey Orbach Makeup: Ellen Shayevich Ackerman Art: Ira Khalistonov Creative: Eran Erlik Mix and Sound Effects: Eytan Krief 3D: Gal Assa HUE 3D Studio After: Liran Tabib Equipment: Rushes - Pro Camera Rental and Editing Services Client: https://www.cropx.com/ Vimeo Link: https://vimeo.com/281431330

film By Roman Gornih Produced: Roman Gornih & Gal Assa Director and concept: Roman Gornih Cinematography: Gal Hamo Editing and Color: Roman Gornih Lightning: Shlomo Kiper Production Assistant: Or Amergi Camera Assitant: Demian Tz Make up: Chen Digmi Crossfit Girl: Avigayil Lewin Sound recording, SFX & Mix: Miki Assa Special Effects: Liran Tabib

film By Roman Gornih Produced: Roman Gornih & Gal Assa Director and concept: Roman Gornih Cinematography: Gal Hamo Editing and Color: Roman Gornih Lightning: Shlomo Kiper Skaters: Tal Mizrahi Itamar Kessler Gilad Kessler Sound recording, SFX & Mix: Miki Assa Special Effects: Liran Tabib Text: Erez Avni Narration: Lay Z Gordon Stylist: Stav Yogev

Produced by: Roman Gornih // Bladeworx ,Nuriel Zuarez // Veed.me Cinematography and Editing: Roman Gornih Starring: Mika Bardin Narrator: Mika Bardin Concept: Nuriel Zuarez // Veed.me Director: Gal Hamo Lighting: Bar From Lighting assistant: Nico Kita Make up Artist: Chen Digmi Color : Gal Hamo Film Sound: Nir Aviam After and Title Design: Plain Original Music by: Rotem Moav Voice Over Recordings: Roy Dotan // Signal music Mixing and Sound Editing: Roy Dotan // Signal music Mountain Mobilization: Lisa Bardin

Creative, Director & Editor: Roman Gornih Producer: Aviv Shiloh Co-Producer: Adam Frimer Sound & Mix: Eytan Krief Art: Ira Khalistonov Makeup & Art Assitant: Yuliya Gorodetsky Light: Eric Raphael Mizrahi Cinematographer: Max Senatov Camera Assitant: Aviv Meseznik Production Assitant: Ofer Amichai Actor: Gal Shilhav

Neal Elefant - Blind in one eye